Fans Are Coming Back….

Football league stadiums map

The big news story in the British Football press right now (besides the loss of one of the most popular figures in the world game) is the return of fans to English stadia. For the first time since early March 2020, up and down the country the top 4 tiers of English league Football will conduct competitive matches in front of a live audience. You might have stumbled across this blog post months or perhaps years down the line and think “what’s all the fuss about?” But right now, the possibility of getting back in to watch the boys seems very exciting. Last week I stumbled across the following image and got an idea for the post you are now reading:

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Hull’s Geography Problem

Hull City fans Austria

The message “practice what you preach” is more relevant than ever. Social media’s ubiquity has facilitated the growth of a macabre, international market for the superficial and the vapid. The inability of platforms such as Twitter, Instagram and Tiktok to accommodate depth in the content posted to them inadvertently promotes the expedient and the striking over the well-researched and the empirical. One negative side-effect of the global social media tsunami is the premium that popular culture places on virtuosity – regardless how selfless or benevolent an “influencer” may actually be away from the filters.

We at FBTG believing in practicing what we preach. Thus, after years of talking critically about fans from Beijing to Buenos Aires via Berlin, we are finally looking in the mirror and being self-critical about “our” Football club.

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