marketing

Why do Germans Hate RB Leipzig so much?

Nein zu RB Leipzig Aufkleber
~ From Boothferry To Germany ~ 10 Comments

You know the story. One of East Germany’s biggest “start-ups” now looks a challenger for the Bundesliga title, at time of writing. The story has drawn a different kind of foreign attention to the Bundesliga. Outsiders frequently acknowledge the excellency of the German Football experience, but now they are hearing more about the stark mainstream rejection of this story on behalf of fans. Why do Germans hate RB Leipzig so much? German society and culture play a big part. Continue reading →

ESB Design, Hull City Shirt

~ From Boothferry To Germany ~ 5 Comments

Scrolling through the usual tags, we found an array of alternative shirt designs of national and club teams. There are the usual suspects, Man Utd, PSG, Brasil, FC Bayern. But to our pleasant surprise, Hull City AFC also made the list. A short browse later and it turns out that ESB Design are a Chilean graphic design team with a real talent for striking kit designs – please check them out!

ESB Design Football
Image courtesy of ESB Design

As a small, provincial club, it’s somewhat flattering to see a designer thousands of miles away not only know your club, but also be invested enough to want to dedicate some of their work to it. I guess this simply reinforces our growing image as a ‘cult club’ around the world (independently of how City fans feel about this).

fbtg

Advertising & the Football Cup

Football Advertising
~ From Boothferry To Germany ~ Leave a comment

Another major international Football competition and not only fans but also businesses are making serious plans. So much attention from so many people from so many countries is an opportunity to make an easy buck. Hijack the upcoming tournament hysteria, change your product design with the event name & national colours and claim you’re backing the boys in the host country. Kerching.

But governing Football bodies are not going to allow non-affiliated companies to Continue reading →